How to Write a Compelling Profile for Your Business

The business profile is key to selling the services of your business. It’s a sales document that provides a way to show value to a seller, private lender or institution that know virtually nothing about your company. You can hand carry it to sellers with a cover letter or mail it to out of town owners or financial people with copies of your testimonials. Here are some tips for creating an outstanding profile for your business.GUIDELINES FOR CREATING A BUSINESS PROFILEDevelop a hook or lead to draw the reader in to make them want to read more about your business·· Discuss how long you’ve been in business and what the business does
· Champion the services you provide and the clients you serve
· Describe the mission of your business and the goals
· List your telephone, address, and website.
· State Your accomplishmentsFor example if you are promoting your real estate business, show many houses you’ve sold or the success you’ve had. As a wholesaler, you may be in charge of managing the following sequence of invents: finding properties, researching them, estimating rehab costs, acting as a trouble shooter when negotiating with the seller, and clearing up title problems.Below is a made up profile that serves as an example for a real estate businessREAL ESTATE ENTERPRISES INC.
” Quality Service since 1982″The competitive edge that investors look for in planning renovation of undervalued properties is available at Real Estate Enterprises Inc, located in Dupont Circle in Washington, DC. This wholesaling enterprise manages the process of finding distressed properties and works with a network of rehabbers, private lenders and institutions to renovate and restore them to the market place. Real Estate troubleshoots problems caused by neglect, structural damage, clouded titles and urban blight. Properties that were once eye sores and havens for crime are targeted for rehabilitated. After restoration, they provide tax revenue for the community as well as improve the neighborhood.A winning situation is created for everyone. Sellers are able to restart their life with credit and cash in their pocket. And through team efforts the property can be returned to circulation in the real estate market. Our business provides outstanding service as change agents for residential properties.During the past ten years, this wholesaling company has been instrumental in the restoration of over 10,000 properties in the Washington Metropolitan area with earnings of 3 million dollars per year.Real Estate builds relationships with rehabbers, lenders, and title companies, providing jobs while improving the community. Through knowledge and experience, this business solves tough, complex problems that evolve when dealing with distressed sellers and older properties. Proud of its reputation, Real Estate Enterprises has built a following based on integrity, dedication and a 100 percent track record of problem resolution.Call for an appointment today or contact us at our website.


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